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| Facebook Halts Potential Anti-Semitic Ads |
Facebook has disabled the ability for advertisers to focus on profiles that contain hate speech when the social media giant reportedly approved ad posts geared toward users interested in anti-Semitic subjects.
The restriction comes when news organisation ProPublica said Thursday it conducted an experiment and paid $30 to own its articles specifically promoted to users WHO expressed interest within the topics "Jew hater," "How to burn jews," or "History of 'why jews ruin the planet.'"
It reportedly took Facebook no more than quarter-hour to approve all 3 of the targeted ads.
ProPublica said the anti-Semitic categories were created by an algorithm and they were removed by Facebook when the corporate was created aware. The media outlet added that its test exposed that such anti-Semitic targeting might happen, though it was not clear if it was actually occurring.
Facebook, as a part of its review, noted during a post Thursday that it noticed a "small percentage" of users entering "offensive responses" in their education or employer fields on their profiles. That allowed ProPublica to travel after such users with anti-Semitic subjects — not through an algorithm.
"ProPublica surfaced that these offensive education and employer fields were showing up in our ads interface as targetable audiences for campaigns. we immediately removed them," Facebook said. "Given that the number of people in these segments was improbably low, a particularly small number of people were targeted in these campaigns."
Wanna buy ads targeted to reach Jew-haters? Until we told them about it, Facebook was selling them.propublica.org/article/facebo…
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